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Website as we call it is your team working for your while you sleep and delivers the right enquiry for your business to close the deal. Our website designs focus on building revenue for the brand through customer engagement with ease and across surfaces.
We have the business acumen, creativity, and experience to solve any problem and deliver results.
DISCOVERY: A walk through your business by our team, your kitchen and back office to get an understanding of your business, your goals, competitive landscape, and customers as well as you do. It gives us deeper understanding of who you are, your competition, your customers, your teams and their process and feedbacks.
PROTOTYPES: Post discovery and understanding, we present a wireframe prototype to our client for visual ideation of what we imagine their website to be.
RESPONSIVE DESIGN: It’s a given! Your customers today are on a wide range of devices and we ensure optimal viewing experience.
Digital media delivers the potential for deep customer engagement through precision and relevance of reach. The Internet offers a huge number of channels to choose from with customised tracking tools to deliver marketing measurability. SLD follows a five-step process for effective digital media planning:
For a successful campaign, it is important that the planning is based on data sets which help understanding of your customer and effectively when and where we will reach them.
This data uncovers Customer Insights, to create an image of your ideal consumer followed by a deep understanding of their behaviour on the web and the places they frequent.
Basis which we can define Clear Goals for Customer Engagement and design Customer Experience while interacting with your Brand.
Metrics should be selected basis business goals of the campaign. While click-through tells how many people are seeing the ads, other engagement metrics can be set based on business goals, which may be a combination of new lead data, visitor count and actual sales.
Like Metric selection, each channel offers an array of formats and has be basis brand positioning, media site relevance and campaign relevance. Each format has its own strengths and weaknesses which needs to be evaluated basis the campaign goals and objectives.
Besides just making sure that online ads and offline ads match each other in messaging and design, it is important to integrate technology to deliver greater and high impact interaction with audiences. While digital Digital media provides for choice of formats with targeting and messaging, campaigns need be planned designed on the principles of traditional media planning and using new technology which can deliver message with greater speed and relevancy.
Email Campaign management services include everything from asset email launches and drip campaigns to email nurturing and analytics using leading technology and best practices.
Assets such as eNewletters and white papers and establish thought leadership in your industry, need to reach your targeted, specific client base. Email marketing alongside social media delivers the reach and with dedicated and customised landing page it enhances conversions and inbound traffic.
Asset content with editorial and user experience design best practices incorporated, with engaging subject lines and rich media i and expert call-to-action design elements, increases open, click through and download rates.
Email list synced with CRM software to accurately record converted prospects to keeping them engaged and providing a personalized user experience.
Drip campaigns for new email subscribers to brand awareness efforts, through carefully and strategically created digital touchpoints that will automatically be sent out to specified prospects on a routine basis.
Email list data collected across various campaigns and touchpoints should essentially be segmented and nurtured through the entire process from prospect to conversion through final sales. The process takes into account every details from the recipient’s business, job title and previous content interaction, to enable and leverage unique, valuable content for different audience segments.
By undertaking email list segmentation, you can use your email marketing to nurture prospects and guide them down the sales funnel from the awareness stage to a final sale. Everything from a recipient’s business, job title and previous content interaction can be taken into account, allowing you to leverage unique, valuable content for different audience segments.
Basis the campaign goal, content strategy may be drawn to resonate with the target audience From here, the email content for the campaign can be fine-tuned further to improve results and ensure business goals are being met.